HOW DESIGN ITALY WAS BORN

Roberto Ferrari - CEO

Design Italy, the "Amazon" of made in Italy design, is born in Milan: debut in 2019.

The startup Design Italy wants to become an e-commerce landmark for contemporary Italian design furniture. Target 15 million in turnover.


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The (online) Eataly of design
“An Amazon is needed for made in Italy”, we often hear. The last to speak in these terms was Deputy Prime Minister Luigi Di Maio, hinting at the need for Italy to have an e-commerce platform to sell its products all over the world.

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Roberto Ferrari - formerly CheBanca! - founds his own e-commerce startup: DesignItaly.com
The manager, a reference figure in fintech, has decided to focus on Made in Italy, with a platform to enhance the Italian design of small brands. It will be online by spring 2019 and will handle all sales phases, from catalog and order management to logistics and payments.

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Roberto Ferrari talks about Design Italy, the new Made in Italy marketplace
Roberto Ferrari, former general manager of 'Che Banca!', Chief Digital and Innovation Officer of Mediobanca and Fintech expert. He had a lifelong dream: to create a Marketplace 100% devoted to contemporary Italian design furniture.

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