Giulio Ceppi, architect and designer, studied at the Scuola Politecnica di Milano and took a PhD at the Politecnico di Milano, where he's research and professor since 1994. He was the founder-director of the new Master in Business Design at Domus Academy and contract professor at the Faculty of Architecture of Genova, Politecnico di Torino, Interaction Design Institute in Ivrea, La Sapienza in Rome, Università Cattolica in Milan.
In 1999 he founded Total Tool, a design network with offices in Milan and Buenos Aires, consulting and designing new business ideas for corporations as well as public companies or entities. He holds several conferences and workshops in more than 25 countries among Europe and the United States, Latin America and Asia. He lives and works in Milan and Como Lake.